The

Pearly

Leaves

The Pearly Leaves is a project that I very
enjoyed working on. The idea here was to

create a whole brand package for an upcoming jewellery business. TPL is focused on everyday pieces made out of seed beads and/or upcycled plastic bottles.

The

Progress

Moodboard

In order to understand what to design, I discussed
with my client what the type pf mood/feeling she
would like for her brand. After some back and forth communication, we came up with a moodboard that she loved and felt connected to.
Sketches

Since the client knew how she would like to name
her brand, I went ahead and sketched some idea based on the moodboard and “The Pearly Leaves”.
We discussed the sketches and I kept developing them until she was very happy with the result.

A very important part for my client was to create
thank you cards for her clients. She wanted them to
be simple and reflecting the brands atmosphere.

Final

Design